Resources
Research, studies, and science behind ENAMÜR
Clinically and Scientifically Proven
The science behind a cleaner, healthier smile.
Conventional toothpaste typically does not remove more plaque than your brush and water alone. ENAMÜR lifts and removes 7X more plaque with regular brushing — proven in an independent clinical study. Read the study →
ENAMÜR removes stains and whitens as well as three leading whitening toothpastes but with significantly less abrasion. ENAMÜR has also shown to promote enamel rebuilding (remineralization) and to help protect against acid challenge. Independent results from FDA accepted protocols and standard Dental industry test methods. Read the study →
Click any claim below to read about the research and results
- 7× more plaque removal→ Read study
- Stain removal & whitening→ Read study
- Low abrasiveness (RDA)→ Read study
- Enamel rebuilding (remineralization)→ Read study
- Acidic food protection (demineralization)→ Read study
Clinical Studies

Stain removal, abrasion and anticaries properties of a novel low abrasion dentifrice containing micro-fibrillated cellulose: in vitro assessments
Objectives: This laboratory study assessed the performance of a novel fluoride dentifrice containing micro-fibrillated cellulose (MFC) and entrapped silica. Methods: Removal of extrinsic stains was assessed using the pellicle cleaning ratio (PCR)…
Read Study →
Clinical Assessment of Plaque Removal Using a Novel Dentifrice Containing Cellulose Microfibrils
Dentifrice performance in the removal of dental plaque is influenced by the interactions of dentifrice components with tooth surfaces. This randomized controlled clinical study assessed the effectiveness and safety of…
Read Study →Related Reading
Does dentifrice use help to remove plaque? A systematic review
A systematic review finding conventional toothpaste adds no significant plaque removal benefit over brushing with water alone. Valkenburg et al. · Journal of Clinical Periodontology…
Read Article →The Boka vs. Crest Battle: NAD’s Nano-Hydroxyapatite Decision and the Future of Fluoride-Free Claims
If you’ve been following the toothpaste wars, May 2025 marked a pivotal moment when the oral care industry found itself in the spotlight over a…
Read Article →How Oral Health Affects Alzheimer’s: Inflammation, Pathogens, and Prevention
Chronic periodontitis may contribute to Alzheimer's disease through systemic inflammation, oral pathogens, and neurodegenerative mechanisms. Research suggests periodontal infections can amplify Alzheimer's risk — with…
Read Article →Oral Biofilms and Their Connection to Cardiovascular Health
Oral bacteria and their byproducts can circulate throughout the body and directly impact cardiovascular health — including in patients who don't respond to standard cardiac…
Read Article →Oral Biofilm and Its Connection to Alzheimer’s Disease
Research linking oral biofilm bacteria to the onset and progression of Alzheimer's disease and dementia, with a call for coordinated care between physicians and dentists…
Read Article →Relationship Between Periodontal Disease, Tooth Loss, and Carotid Artery Plaque
Among 711 adults with no prior stroke or heart attack, those with more severe periodontal disease and tooth loss had significantly higher rates of carotid…
Read Article →